Businesses working with ActionCOACH boost revenues, profits and hiring

What ever it is, if you are being perfectly honest with yourself, chances are you haven’t achieved that goal. In fact, studies show that 86% of businesses fail to achieve that goal even after 10 or more years. There is a reason for this sad state of affairs and I’d like to share it with you.

On this Friday, February 10th, at 11:00am, I am sponsoring a live broadcast by Michael Mills, Managing Partner of Business Design Corporation, on How to Systemize a Business.  This presentation explains why most businesses don’t work and it provides practical instruction on how you can be part of the 14% of businesses that actually do work.

This presentation runs just under an hour.  Register now so you can replicate what you do and create a business that runs reliably and predictably with top grade loyal employees who actually do what you expect them to do.

To register, click on the following link: https://www2.gotomeeting.com/register/115389618

This webinar usually sells for $199. I have made a special arrangement with Mr. Mills to make it available to you, as a client or prospect of mine, free of charge.  Register now. You’ll be glad you did.

Sincerely,

Rob Garibay

They will all be speaking at the 2012 Business Excellence Forum, THIS WEEKEND in Memphis, Tennessee.  Plus, YOU can attend the conference and hear them speak!

THE EVENT: The Business Excellence Forum is 10 speakers… 2 days… and 1 unforgettable event, packed with more useful, effective, actionable and profitable information in a couple of days than most people get in 2 years of conventional business education.

In addition to Mark Sanborn, Brad Sugars and Rob Garibay, the Forum features 7 of the top speakers in the world of small business, as well as daily breakout sessions designed to deliver real, hands-on teachings to every person that attends.

Plus, participants will learn how to: build a USP that will blow away any competition; building a winning team and culture; master the “Cash Conversion Cycle” and how to increase cash in your business; set up KPI’s in your business; set bigger and better results from your team; create leaders at all levels, and turn more prospects into customers.

Finally, the Business Excellence Forum culminates with the 2012 Business Excellence Awards Night, a black tie gala event recognizing the “Best of the Best” in small and medium sized business achievement and success.  We will be cheering loud for our client, Amber LaValley, owner of Vision Martial Arts Academy, a finalist for the Young Entrepreneur of the Year Award!  She opened her business at the age of 18! We are so proud of Amber and all she has achieved in 2011.  Congratulations Amber on being a finalist!

REGISTRATION has been extended until Wednesday. Contact ActionCOACH (405-237-0029) if you would like to attend, or to see the agenda go to: goo.gl/e5777

Unable to attend? We will keep our Fans on Facebook posted about the conference so be sure to like our page.
Thanks for your continued support,

Korey McMahon 

Executive Marketing Assistant

ActionCOACH of Oklahoma

“Leadership is the art of accomplishing more than the science of management says is possible.”

Lesson 1. “Being responsible sometimes means pissing people off.”

Rob Garibay

Lesson 2. “The day soldiers stop bringing you their problems is the day you have stopped leading them.  They have either lost confidence that you can help them or concluded that you do not care.  Either case is a failure of leadership.”

Lesson 3. “Don’t be buffaloed by experts and elites.  Experts often possess more data than judgment.  Elites can become so inbred that they produce hemophiliacs who bleed to death as soon as they are nicked by the real world.”

Lesson 4. “Don’t be afraid to challenge the pros, even in their own backyard.”

Lesson 5. “Never neglect details.  When everyone’s mind is dulled or distracted the leader must be doubly vigilant.”

Lesson 6. “You don’t know what you can get away with until you try.”

Lesson 7. “Keep looking below surface appearances.    Don’t shrink from doing so (just) because you might not like what you find.”

Lesson 8. “Organization doesn’t really accomplish anything.  Plans don’t accomplish anything, either.  Theories of management don’t much matter.  Endeavors succeed or fail because of the people involved.  Only by attracting the best people will you accomplish great deeds.”

Lesson 9. “Organization charts and fancy titles count for next to nothing.”

Lesson 10. “Never let your ego get so close to your position that when your position goes, your ego goes with it.”

Lesson 11. “Fit no stereotypes.  Don’t chase the latest management fads.  The situation dictates which approach best accomplishes the team’s mission.”

Lesson 12. “Perpetual optimism is a force multiplier.”

Lesson 13. “Powell’s Rules for Picking People:  Look for intelligence and judgment, and most critically, a capacity to anticipate, to see around corners.  Also look for loyalty, integrity, a high energy drive, a balanced ego, and the drive to get things done.”

Lesson 14. “Great leaders are almost always great simplifiers, who can cut through argument, debate and doubt, to offer a solution everybody can understand.”

Lesson 15. Part I: “Use the formula P=40 to 70, in which P stands for the probability of success and the numbers indicate the percentage of information acquired.”  Part II: “Once the information is in the 40 to 70 range, go with your gut.”

Lesson 16. “The commander in the field is always right and the rear echelon is wrong, unless proved otherwise.”

Lesson 17. “Have fun in your command.  Don’t always run at a breakneck pace.  Take leave when you’ve earned it:  Spend time with your families.  Corollary: surround yourself with people who take their work seriously, but not themselves, those who work hard and play hard.”

Lesson 18. “Command is lonely.   The essence of leadership is the willingness to make the tough, unambiguous choices that will have an impact on the fate of the organization.”

“Many businesses struggle to stand out from their competition and they end up in a position where the marketplace can actually destroy their business through discounting,” Garibay said. “This is a significant barrier to the success of many businesses because they actually lose money each time they make a sale. When you differentiate yourself based on real value, you don’t run that risk.”

It is not uncommon for businesses to believe that the only way they can compete is through lowering their prices, but in reality that is the last thing any business should do. Instead, companies should find ways to add value, real and perceived, to what they do and that can be done through a USP (Unique Selling Proposition) or Guarantee.

“Discovering what differentiates your business from your competition is an in-depth process,” Garibay said. “The goal of this seminar is to help businesses discover how to do this and give a guided pathway for discovering what your brand promise should be, eliminating the need to compete on price.”

And over his years coaching businesses, Garibay knows how important this can be.

“Having a brand promise is the core of the message you send to the marketplace and becomes the source for generating meaningful marketing that compels your target to respond. Simply put, it can make the difference between swimming in a red ocean or a blue ocean for most businesses.”

In addition to Garibay, the 2012 Business Excellence Forum will feature a number of outstanding speakers with expertise in the world of small business, in addition to networking events, workshops seminars and breakout sessions.

The Business Excellence Forum is sponsored by ActionCOACH as part of the company’s continued commitment to business re-education throughout the world. For more information about attending the Business Excellence Forum or for entry information for the 2012 Business Excellence Awards, visit http://www.actioncoach.com/businessforum2012.

ActionCOACH is the world’s number one business coaching and executive coaching firm, with more than 1,000 offices in 39 countries coaching more than 15,000 businesses every week. To learn more, go to actioncoach.com/robgaribay.

2012 Business Excellence Forum – Memphis

January 13 and 14, 2012

Event :

The Business Excellence Forum is 2 days and 1 unforgettable event, packed with more useful, effective, actionable and profitable information in a couple of days than most people get in 2 years of conventional business education.

In addition to Mark Sanford and Brad Sugars, the Forum features a number of top speakers in the world of small business, as well as daily breakout sessions designed to deliver real, hands-on teachings to every person that attends.

Plus, the Business Excellence Forum will culminate with the 2012 Business Excellence Awards Night, a black tie gala event recognizing the “Best of the Best” in small and medium sized business achievement and success.

Where :

Memphis, Tennessee

939 Ridge Lake Blvd. Memphis, TN 38120 The Hilton Memphis conveniently located in the heart of the East Memphis business district and a short drive from Beale Street, Elvis Presley’s Graceland, the Memphis Zoo, Memphis International Airport (MEM), The University of Memphis, The University of Tennessee at Memphis, the Civil Rights Museum, and downtown Memphis, Tennessee. Book fast to receive a discounted room rate of $119/night! Regular rates start at $159 which is a minimum savings of $40 per night Call 901-684-6664 to book your room and refer to reference code AC0113Or click on this link to book your reservations on line: http://www.hilton.com/en/hi/groups/personalized/M/MEMPHHF-AC0113-20120113/index.jhtml?WT.mc_id=POG

When :  January 13 and 14, 2012

January is the coldest month of the year in Memphis. So, be sure to bring warm clothes and a coat.

Snowfall is a part of Memphis. weather pattern a handful of times each winter, and the cool air lasts from around October into March. Memphis averages 5.7 inches of snow a year and winter temperature of a low of 30 degrees to a high of 45 degrees.

Don’t miss the great event being held in the land of ELVIS. See you in January!

Maxwell says “we talk about people that leave footprints in the sands of time. You can tell where they have been and they have made a difference… There are a lot of people that don’t leave their footprints in the sands at time, they leave their “buttprints” in the sands of time. They are not going anywhere. They are not people of action.”

We are moving because we are people of action. We have things to do, we have places to go, we have people to help, because we are ActionCOACH! We are people of Action!

Rob Garibay

Rob Garibay with be a certified Maxwell Leadership Coach in February 2012. If you have never met with a business coach before, now is your time to try it for free! Contact us at 405-237-0019 to see if your business qualifies to a free coaching session.

Mr. Cathy’s presentation opened with a video that has over 2.8 million YouTube views from a comedian, Tim Hawkins, titled Chick-fil-A (http://youtu.be/NsJHqstPuNo). The video of Tim Hawkins is of him singing a song describing his deep love for Chick-fil-A which made the entire room at Journey church to laugh.

Mr. Cathy opened up the leadership session by describing the Chick-fil-A Corporate Purpose: “To glorify God by being a faithful steward of all that is entrusted to us.  To have a positive influence on all who come in contact with Chick-fil-A.”  He discussed a concept from Matthew Chapter 5, Verse 41 which says “If someone force you to go one mile, go with him two miles.”  Chick-fil-A has embraced the idea that you must create remarkable experience which in return will create raving fans for your business.  Experiences that are so profound, that they “tweet” before they even leave the parking lot.

Some of the examples of great customer service Mr. Cathy described were truly above and beyond.  In one Chick-fil-A store, they keep chicken nuggets that have gone past their time and they wrap them up for dogs that come through the drive through.  This has been so powerful that on car rides, these dogs bark when they see Chick-fil-A restaurants.

Another example was of how they train employees to carry food trays in their left hand, so they can pull out the chair to seat customers with their right hand.  Then once customers are seated, the employee ensures that the temperature and flavor is to the customers requirements.  They also check back with the guest after a couple minutes to ask, “May I refresh your beverage?”  Chick-fil-A trains their employees to create remarkable experiences which leads to huge profits.

In the most recent book that Mr. Cathy’s father wrote, Wealth is it Worth it? business man and philanthropist Warren Buffett said, “I can’t remember exactly what I paid for the last Chick-fil-A I had or the last shirt I bought.  But one this I do remember is how I got treated.  You forget the price, but nobody ever forgets how they’re treated.”

Our challenge as business owners, is to think about out customers, write down everything that they expect of us.  Be sure that you are meeting all of those items and then the fun begins.  Begin to think about how you can create remarkable experiences to turn your customers into raving fans.